Photo: newsbytes.ph
Philippines Emerges as a Leading Force in Global Internet and AI Engagement
The Philippines has emerged as a digital leader in Southeast Asia, with 83.8% of its population engaged online, marking a significant rise in global Internet and AI engagement.
- According to the Digital 2026 report, 83.8% of Filipinos are active Internet users, positioning the country 12th globally with over 98 million users.
- The report highlights the Philippines supermajority in social media engagement, making it one of the top nations for platforms like YouTube and TikTok.
- As digital advertising grows, the Philippines is increasingly leveraging artificial intelligence to optimize marketing strategies and enhance user engagement across various channels.
Why It Matters
The rising connectivity in the Philippines reflects a broader trend of digital empowerment in emerging markets, which could reshape online advertising and influence global Internet dynamics significantly.