Norton Motorcycle Company is set to unveil four new models, including a highly anticipated superbike designed by Simon Skinner, at the EICMA on November 4.
The unveiling of these new models by Norton Motorcycle Company represents a pivotal moment for the brand as it seeks to reclaim its position in the competitive motorcycle industry, especially in the sport bike segment. This initiative underscores the growing trend of traditional motorcycle manufacturers innovating to meet modern consumer demands.