Donald Trumps Turnberry golf club in Scotland has seen a revenue surge, driven by MAGA supporters willing to pay high fees, reflecting the strong ties between his brand and American visitors.
- In 2024, revenues at Turnberry (golf course) increased by 15% to £24 million, attributed to an influx of American visitors from the United States dollar.
- The clubs financial loss narrowed to £632,000 from £1.7 million in 2023, indicating improved profitability amid heightened interest from Scotland and beyond.
- Visitors are paying as much as £1,000 for a round of golf, marking Turnberry as a high-end destination with the highest green fees in Britain.
Why It Matters
This trend highlights the ongoing influence of Donald Trump and his brand within the tourism sector in Scotland, as well as the financial viability of luxury golf destinations amid fluctuating global economies.