Photo: ft.com
EU fines Gucci, Chloé and Loewe €157mn for price fixing
The EU has imposed a €157 million fine on luxury brands Gucci, Chloé, and Loewe for fixing resale prices, breaching competition rules.
- The European Commission determined that Gucci, Chloé, and Loewe collectively violated EU competition laws by controlling resale prices at retailers.
- The total fine of €157 million highlights the EUs commitment to enforcing fair market practices among luxury fashion brands.
- This ruling marks a significant step in tackling anti-competitive behavior within the fashion industry in the European market.
- The investigation revealed that the brands coordinated to set minimum resale prices, limiting price competition among retailers.
Por Qué Es Relevante
This ruling underscores the EUs strict enforcement of antitrust laws, aiming to maintain competitive pricing in luxury markets. Affected retailers and consumers may benefit from more competitive pricing as a result of this decision. Moving forward, other luxury brands may face increased scrutiny regarding their pricing strategies.